卡爾頓大學(xué)

Online technologies are evolving quickly, revolutionizing the way we communicate with each other, disseminate information, and tell stories. Carleton’s Bachelor of Media Production and Design degree will give you the skills you need to leverage web technologies to produce highly visual, compelling, and immersive user experiences that bring data and stories to life. In this exciting and unique new program with first classes in September 2018, you will learn the theory and practice of taking an entire project to fruition – from idea or concept through to design, production, and distribution – by integrating your non-fiction storytelling, analytical and design abilities with your technical prowess.

A combination of intensive hands-on workshops and lecture courses gives you a strong foundation in data, research, writing, and narrative abilities across media formats (text, photography, audio, video, graphics). The classroom experience will build fundamental production and design skills and thinking into the development and application of narratives, with the understanding that design shapes how and what information is delivered to audiences, making “story” and “design” inseparable.

As well as acquiring editorial and technical skills, you will develop the theoretical knowledge and understanding of the power of “story” through coursework in ethics, law, civic institutions and citizen interactions via policy vehicles, data and information technology theory and the history of persuasive narration and imagery. You will learn how to combine storytelling skills traditionally taught to journalists with the design skills that come from information technology, exploring where the two intersect to engage audiences in distinctive ways.

BMPD graduates will apply creative production and design thinking to information strategies and narratives that help empower citizens, strengthen communities and help organizations of all sorts tell their stories online:

media producers for mainstream and new digital media

information-based producer/designers for not-for-profits, NGOs, corporations and governments

digital communications experts

data analysts/conceptualizers