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綠河社區(qū)學(xué)院-市場(chǎng)營(yíng)銷和創(chuàng)業(yè)應(yīng)用科學(xué)學(xué)士學(xué)位(BAS)

Bachelor of Applied Science Degree (BAS) in Marketing and Entrepreneurship(本科)

專業(yè)概況

在這里學(xué)什么?

Green River College’s Bachelor of Applied Science (BAS) in Marketing and Entrepreneurship will provide graduates with the skills and abilities to perform market research, product development, product management, digital marketing and e-commerce, promotions development and management, sales and business development, and project management. Students will also learn supporting business topics such as accounting, business planning, and operations. In addition, graduates of this degree program will be prepared to start and grow new ventures.

This degree is designed to prepare students for employment in a variety of marketing positions, including: market research analyst, marketing specialist, business analyst, product manager, sales representative, and social media manager. The skills learned in this degree can be applied in organizations ranging from small start ups to large, well-established businesses.

The BAS in Marketing and Entrepreneurship enables individuals with associate’s degrees to combine their lower-division technical or transfer preparation with upper-division credits in business, marketing and entrepreneurship. The result is a practical, application-oriented, Bachelor’s degree.

Core Requirements (53 credits)

  • BUS 300 - Introduction to Entrepreneurial Leadership Credits: 5
  • BUS 310 - Marketing Research and Analytics Credits: 5
  • BUS 344 - Entrepreneurial Finance Credits: 5
  • BUS 350 - Production Development and Innovation Credits: 5
  • BUS 360 - Sales and Negotiation Credits: 5
  • BUS 365 - Consumer Behavior Credits: 3
  • BUS 385 - Operations Management for Competitive Advantage Credits: 5
  • BUS 390 - Digital Marketing Credits: 5
  • BUS 395 - Strategic Marketing and Management Credits: 5
  • BUS 460 - Venture Launch 1 Credits: 5
  • BUS 490 - Venture Launch 2 Credits: 5

所屬院系

進(jìn)入哪個(gè)院系學(xué)習(xí)?

Green River College

中國學(xué)生入學(xué)要求

為來自中國的學(xué)生設(shè)計(jì)

Admission to the college is open to anyone who has a high school diploma or is at least 18 years old. English Proficiency requirements: IELTS of 5.5 with no band lower than 5.0; Cambridge General Certificate of Education (GCE) O level passing score in English; Pearson Test of English Academic (PTE) of no lower than 46;Cambridge International General Certificate of Secondary Education (IGCSE) English as First Language score of C or higher; or English as Second Language score of B; iTEP (International Test of English Proficiency) Academic Score 4.5 or above; TOEFL 61/173/500 or higher on the international TOEFL.

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課程信息

學(xué)制:須出席的在線/遠(yuǎn)程學(xué)習(xí)(180 學(xué)分)

學(xué)費(fèi):US$18,300.00 (¥ 118,472) /年

開學(xué)時(shí)間:預(yù)計(jì)在一月 2022

申請(qǐng)截止日期:預(yù)計(jì)在November 2022

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