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蘭卡斯特大學(xué)-高級市場營銷管理碩士
Advanced Marketing Management MSc(碩士)專業(yè)概況
Course Overview
Marketing is the dynamic core of business and can be a force for strategic change. But what does it take to create a marketing visionary? How can you provide clear lines of insight into ever-shifting markets? How do you ensure communications flow across global business landscapes?
This programme creates the next generation of marketing leaders. It develops advanced professional thinking, analysis and marketing management skills. It is the ideal next step for marketing or business management graduates who want to uncover deeper marketing insights. It also offers aspiring marketing managers the chance to develop their skills.
Our core modules provide broader marketing management knowledge. You then choose options to support your passions. Client interaction is integral to teaching. We encourage collaborative skill building such as group work, group contracting and away days. Your dissertation can be library-based. Or you can choose to solve a problem for a key partner company such as Microsoft, a social entrepreneur or a media organisation.
You will develop an understanding of management nuances and gain a higher level of professional insight. You will learn how to speak strategically from a managerial platform and manage multiple stakeholders. Our graduates have the skills to tackle evolving marketing problems and to solve social challenges.
As part of the UK’s longest established marketing faculty, this programme has been established for more than a decade so you will access a valuable and extensive database of global alumni. Many act as guest speakers and provide career feedback. We also offer dedicated marketing career support with help navigating recruitment processes, CV development and career planning
所屬院系
中國學(xué)生入學(xué)要求
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留學(xué)監(jiān)理網(wǎng)自2010年以來,服務(wù)了大量的學(xué)生,積累了大量的真實(shí)案例。輸入相應(yīng)的自身情況如GPA、語言成績、學(xué)歷等,留學(xué)監(jiān)理網(wǎng)幫你進(jìn)行1對1精準(zhǔn)評估并提供案例參考。課程信息
學(xué)制:全日制(1 年)
學(xué)費(fèi):£24,150.00 (¥ 218,072) /年
開學(xué)時(shí)間:2022九月20日
申請截止日期:
留學(xué)地點(diǎn):Lancaster UniversityBailrigg,Lancaster,Lancashire,LA1 4YW, England
留學(xué)監(jiān)理網(wǎng)自成立以來,已真實(shí)服務(wù)大量學(xué)生。留學(xué)監(jiān)理老師從業(yè)都5年以上,我們有足夠的經(jīng)驗(yàn)告訴你一個(gè)學(xué)校錄取你的幾率。
留學(xué)監(jiān)理網(wǎng)自成立以來,已真實(shí)服務(wù)大量學(xué)生。留學(xué)監(jiān)理老師從業(yè)都5年以上,我們有足夠的經(jīng)驗(yàn)告訴你一個(gè)學(xué)校錄取你的幾率。
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