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南阿肯色大學主校區(qū)-工商管理學士(工商管理學士)市場營銷-媒體方向

Bachelor of Business Administration (BBA) in Marketing - Media Track(本科)

專業(yè)概況

在這里學什么？

Marketing is one of the fastest growing fields in business. Businesses of various sizes employ marketing specialists to handle advertising and public relations. Advertising, public relations, sales, marketing research, retailing, and product development are all areas of marketing. Marketing managers work with business executives, sales directors, art directors, and financial managers to promote interest in a business and its products.

SAU’s Marketing Media track gives students a broad knowledge of marketing but also gives them the opportunity to develop skills in areas like graphic design, website development, and social media. These skills would be especially useful to students who are interested in working at advertising agencies as well as those interested in handling all of the marketing responsibilities at smaller firms.

Marketing Careers

The Rankin College of Business has a strong record of job placement for graduates in all fields. Marketing majors in any of the marketing tracks can choose from a number of careers, including advertising, public relations, marketing management, sales, and marketing research. The media track gives marketing majors the option of developing foundational skills in graphic design and website development.

Learning Goals

Graduates from the College of Business can communicate effectively.

Our graduates are prepared to be socially responsible citizens.

Our graduates can think critically, solve problems, and make informed decisions.

Our graduates can use technology effectively in their fields.

Our graduates have content knowledge in their chosen fields and the necessary skills to be successful.

所屬院系

進入哪個院系學習？

College of Business

中國學生入學要求

為來自中國的學生設計

Students must have official transcripts listing courses, examinations, grades, and marks from your high school or college/university. A score of 500 or higher on the written TOEFL, A score of 173 or higher on the computerized TOEFL, A score of 61 or higher on the internet-based TOEFL, A score of Band 5.5 (overall) on the IELTS (International English Language Testing System).

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課程信息

學制：全日制(120 小時)

學費：US$13,600.00 (￥ 88,045) /年

開學時間：預計在八月 2022

申請截止日期：

留學地點：College of Business100 E. University,MAGNOLIA,Arkansas,71753, United States

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