斯蒂芬?jiàn)W斯汀州立大學(xué)

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斯蒂芬?jiàn)W斯汀州立大學(xué)-大眾傳播-廣告/公共關(guān)系專(zhuān)業(yè)學(xué)士學(xué)位

B.S. in Mass Communication, Advertising/Public Relations Concentration without Minor(本科)

專(zhuān)業(yè)概況

在這里學(xué)什么？

Advertising is everywhere as brands find new ways to engage with consumers. At the same time, many news stories are placed by public relations professionals to paint their clients in the best light. As an advertising or public relations professional, you’ll have a hand in two of the most exciting, fast-paced and deadline-driven careers.

At SFA, we help our students understand the role that advertising and public relations play in society today and provide you a comprehensive look at the legal and ethical principles involved.

If creating advertisements and writing press releases intrigues you, this is the program for you.

Learn about current advertising trends and the fine art of public relations with the emphasis on advertising and public relations. Students pursuing this emphasis will take courses covering topics such as the role of social media, and advertising and public relations principles.

University Core Curriculum Requirements

A. Communication

Three hours from:

ENG 131 - Rhetoric and Composition Credit(s): 3

or

ENG 133 - Honors Composition: Analysis, Argument and Research Credit(s): 3

Three hours from:

COM 111 - Public Speaking Credit(s): 3

COM 170 - Interpersonal Communication I Credit(s): 3

COM 215 - Teamwork and Group Communication Credit(s): 3

B. Mathematics

Three hours from:

MTH 110 - Math in Society Credit(s): 3

MTH 138 - College Algebra Credit(s): 3

MTH 143 - Finite Mathematics Credit(s): 3

MTH 220 - Introduction to Probability and Statistics Credit(s): 3

MTH 233 - Calculus I Credit(s): 3

C. Life and Physical Sciences

D. Language, Philosophy and Culture

E. Creative Arts

F. American History

G. Government/Political Science

H. Social and Behavioral Science

I. Component Area Option

General Electives

Twenty-one credit hours of general electives as advised.

所屬院系

進(jìn)入哪個(gè)院系學(xué)習(xí)？

College of Liberal and Applied Arts

中國(guó)學(xué)生入學(xué)要求

為來(lái)自中國(guó)的學(xué)生設(shè)計(jì)

International Freshman must have at least a 2.500 Cumulative Grade Point Average (CGPA) on all secondary coursework. English Language Scores: Test of English as a Foreign Language (TOEFL) score - 79 IBT (Internet-Based) and 550 PBT (Paper-Based); International English Language Testing System (IELTS) score - Overall band 6.5; Pearson Test of English (PTE) score – 53.

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學(xué)制：全日制(120 小時(shí))

學(xué)費(fèi)：US$18,564.00 (￥ 120,181) /年

開(kāi)學(xué)時(shí)間：預(yù)計(jì)在八月 2022

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