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UCSI大學

UCSI大學-市場營銷文學士(榮譽)

BA (Hons) Marketing(本科)

院校名稱UCSI大學
院校排名265

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專業(yè)概況
所屬院系
中國學生入學要求
課程信息

專業(yè)概況

在這里學什么？

The BA (Hons) Marketing course provides students with the fundamental academic and vocational skills in marketing and business principles through a variety of innovative teaching and learning methods. Assessments include a combination of examinations, projects and assignments, including an independent project dissertation in the ?nal year.

Comprehensive and in-depth modules, in addition to actual case studies and relevant organizational context, add exceptional value to this programmed. Co-operative placements with key industries also provide an excellent platform for students to not only gain industrial experience but also to enable them to broaden their horizon as well as apply their theories to practice.

International Degree Pathway (IDP) Programme:

Caters to aspiring students from all walks of life who wish to obtain a foreign degree and yet wish to spend the initial years at UCSI.
Provides students with an opportunity to study at UCSI for 1 or 2 years and complete the rest of their studies at their chosen university overseas.
Offers students the flexibility of obtaining a foreign university degree by transferring from UCSI to a partner university abroad.
Such flexibility enables students to expand their international learning experience at a lower cost.

Students can pursue the following programs in the partner institutions as an overseas pathway:

B Business Management Major: Marketing - University of Queensland

B Commerce Major: Marketing / Interactive Marketing - Deakin University

Career opportunities

Our graduates have a wide range of career choices such as those listed below:

Marketing Manager
Corporate Branding Consultant
Business Development Manager
Sales Manager
Retail Manager
Advertising & Promotion Manager
Consultant
Public Relations Consultant

所屬院系

進入哪個院系學習？

Faculty of Business and Information Science

中國學生入學要求

為來自中國的學生設計

Applicants must have UCSI Foundation with a pass. Other English Language Requirements accepted: TOEFL score of 196 (computer-based) / 525 (written-based).

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課程信息

學制：全日制(3 年)-在多地學習

學費：

開學時間：預計在五月, 九月 2022

申請截止日期：

留學地點：UCSI UniversityKuala Lumpur Campus,No. 1, Jalan Menara Gading, UCSI Heights (Taman Connaught), Cheras,KUALA LUMPUR,Wilayah Persekutuan Kuala Lumpur,56000, Malaysia